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User-Generated Content (UGC) for Your Brand

User-generated content is creator-made video and photo content that feels native to TikTok, Instagram, Facebook, and YouTube. At Purslane Media, we plan, film, and edit clear, trustworthy UGC that helps customers see your product in real life and take the next step.

Where UGC works

  • Organic social posts and Stories
  • Product pages, Amazon/Etsy listings, and landing pages
  • Email and blog embeds
  • Paid social as UGC-style ads (see our Social Media Video Ads page)

What we make

  • Short UGC videos (15–45s) for organic posts, with ad-ready variants on request
  • Product demos, testimonials, unboxings, and simple how-tos
  • B-roll packs (15–30 clean shots you can reuse across channels)
  • Photo sets (lifestyle and product) sized for social, web, and retail pages
  • Captions/subtitles, thumbnail frames, and multiple hook/CTA options
  • Raw files delivered on request

Who’s creating the UGC

We produce in-house UGC with Chris and Rick Wheeler and collaborate with a network of experienced creators—including creators over 50—so your content matches your brand and audience.

Our process

  • Brief — goals, audience, offers, and key objections to address
  • Shotlist — hooks, moments to capture, and simple talking points
  • Production — phone-first filming, clean audio, natural light, platform-native framing
  • Edit — tight pacing, readable captions, cutdowns for each placement
  • Delivery — ready-to-post files with two rounds of revisions

Usage and licensing

Organic social usage is included. Need paid usage, creator whitelisting, or extended terms for web or CTV? We provide clear licensing options so you can publish with confidence.

Why Purslane Media

We keep it simple: strong hooks, clear benefits, and visuals that feel like the feed. Expect organized pre-production, quick communication, and deliverables you can post the same day.

See UGC examples

View examples of Chris and Rick Wheeler’s UGC content on ChrisGenXUGC.com.

Next steps